50vstheworld

Who Benefits From Rick Ross & 50 Cent Beef?

In 50 Cent Music on May 20, 2009 at 5:22 am

The numbers are in. Rick Ross’ latest album, Deeper Than Rap claimed the top spot on the Billboard Top 200 charts, selling 158,000 copies in its first week—a giant feat in today’s music industry. Undoubtedly, Ross kept himself in the spotlight in the months leading up to the album’s release with a multimedia feud with 50 Cent. The war of words included songs, cartoons, YouTube clips and even a sex tape featuring the mother of one of Ross’ children.

ae5ea995-4e63-9503-c56a-75c678d74abc-msc_BB_50centRickRossWith 50 Cent scheduled to drop an album this year as well, it would seem that both men will ride the wave of the controversy to the top of the sales charts. However, a closer look reveals that no matter who comes out on top, one entity will be a bigger winner than either rapper: Universal Music Group. Universal owns Def Jam and G-Unit, the labels that Ross and 50 Cent call recording homes. A recent report in Billboard states that both men’s’ music saw an increase in sales after the beef jumped off.

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